B2B Tech Firms Cut Marketing Budgets Due To Pandemic: Study

B2B tech companies have been hit hard by the COVID-19 pandemic, and 61% of them have slashed their marketing budgets, according to The COVID-19 Impact On Marketing Budgets & KPIs For B2B Tech,
a study by 10Fold.

Fewer than 10% are increasing their marketing spend.

Perhaps worse from the human …

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